Bombora

Bombora is an ABM company founded in 2015 with specialized expertise in buyer intent data. This data can be used to improve marketing segments by adding intent to buy as a segmentation attribute. Bombora's data is collected directly from over 5,000 cooperating B2B websites. The software integrates with a wide range of CRM and ABM platforms so you can layer Bombora's intent data onto your existing segmentation strategy.

Some of the key features of Bombora include:

Company Surge: This feature provides real-time company intent data by tracking when they are researching and increasing their engagement with specific topics and industries. 

Intent Data: Bombora's intent data provides insights into the topics and industries that companies are researching, which can be used to inform content creation, account-based marketing, and lead generation.

Integrations: Integrate Bombora's data into your CRM or ABM. Integration partners include SalesForce, Hubspot, 6sense, Marketo, Adobe, and more.

Company Profile: This feature allows businesses to access detailed information about specific companies, including their size, location, and contact information.

Custom Data Solutions: Bombora provides customized data solutions to meet the unique needs of different businesses. This includes the ability to create custom data sets, and to integrate Bombora's data with other tools and platforms that a company may be using.

Audience Insights: This enables businesses to better understand their target audience or existing customers by providing information on company demographics, firmographics, and technographics.