Hootsuite is a social media management platform offering features for post and message management, brand monitoring, social analytics, and advertising. The software provides the ability to schedule posts across multiple platforms and includes a content calendar to review frequency. To handle incoming messages and replies, Hootsuite allows you to route tasks to team members, filter messages, and save common replies. The software's machine-learning algorithm will begin to recommend saved replies once it collects enough data.

Hootsuite provides brand monitoring powered by Brandwatch to search for topics, search keywords, and filter by date, demographics, and location. The software also allows you to create custom reports showing the performance of your social media campaigns.

You can also use Hootsuite to manage your social advertising. Create and publish ads directly on the Hootsuite app for Facebook, Instagram, and LinkedIn.

Social Media Management Features

  • Approval Workflows
  • Custom Reports
  • Message Routing
  • Social Listening
  • User Roles

Available Plans

Professional

$49/Month

Free Trial

Team

$249/Month

Free Trial

Business

$739/Month

Enterprise

Social Media Management Features

  • Approval Workflows
  • Custom Reports
  • Message Routing
  • Social Listening
  • User Roles